Undergraduate Catalog 2025-2026
Sub-Menu

Design (DES)

DES 332    Visual Identity & Logo Design    3 Hours

This course focuses on the creation and development of visual identity and brand elements through a systematic and applied approach. Emphasizes comprehensive logo and identity creation from concept development through design and hands-on production. This course deals with preparing the components required to create a visual identity, brand standards, and style guide for an organization or business.

Prerequisite(s): ART 243 (may be taken concurrently)

Corequisite(s): ART 231

Restriction(s): Enrollment is limited to students in User Experience (1747) , Graphic Design (1762) or Visual Arts (514)

Recent Term(s) Offered: None